Bloggers Gone Wild at #PaintMeBen

Last month Chicago area MomImpact members were treated to a presentation on How to Choose the Perfect Color at a local Benjamin Moore retailer. Color wizard Mary Hoffman, a third generation Benjamin Moore employee, talked to us in a way that made zillions of paint colors seem a little less overwhelming and a lot more fun.

After an inspiring presentation, we headed over to Casa de Renovation to look at the color themes suggested by Evelyn Martinez, a designer provided by the brand to help select colors for my house. What happened when the energetic crowd headed over to my house?

Bloggers. Gone. Wild.

Bloggers behaving badly Hope and Tracey defaced the wall.

One woman demolition crewJen then smashed it, finding her her true calling.

No wait, that all came later. When we got to the house, Mary and Beth, also from Benjamin Moore, drew a winner for the Grand Prize of the Evening- a personal in-home color consultation from Benjamin Moore. Lucky Melanie from Tales from the Crib won.

I awarded a few lesser prizes- an old key to the house, vintage wallpaper scraps (removed from my wall earlier that day) and a chance to hammer a hole in the wall that will soon (pretty please) be demolished.

Oh dear, it appears the other Jen forgot to take home her strip of vintage wallpaper. I’ll have to remember to bring it to her the next time we’re together.

Alli won my hip-again lime green sheer living room curtains- an item I didn’t even know I was giving away. But really, I’ll give almost any old thing away to a good home.

Everybody who showed up is a winner because they received coupons for Benjamin Moore sample pints.

I hope they go bold.

Maybe they will. After all, Kathy, (below) a blog friend dating back to when dinosaurs ruled the digital space in 2006, has been pondering a color change. And Lisa learned a few tips to help with her troubled yellow bathroom walls.

Special thanks to my guests: Paula, Beth, and Maureen.

Kathy looking tough

Adapted from a post at Reluctant Renovator.

Posted October 3rd, 2011 by admin and filed in clients, Marketing with Moms

Dot and Ziggy at Chicago Children’s Theatre: Blogger Event and Discount Codes

Chicago-area MomImpact members are invited to the premiere of Dot & Ziggy, Chicago’s first Baby and Toddler Theatre production!

A tradition in Europe and Australia, this type of interactive theater for children as 6 months to 4 years is just taking hold in the US. In keeping with their goal to make theatre accessible to Chicago youth and their families, Chicago Children’s Theatre is pleased to present this co-production with Seattle Children’s Theatre.

In this engaging story about a ladybug and a skunk, two very different creatures realize they actually have quite a bit in common. Young audience members and their parents are encouraged to sit together on the floor while two actors, a musician and puppets lead the audience on a stimulating interactive journey exploring color, size and distance. And of course, given the nature of the audience, sitting is optional.

After the show, parents and tots are welcome to stay for story time, which boasts a delightful oversized book that reinforces the Dot & Ziggy experience.

Join us at the Victory Gardens Biograph Theater, conveniently located in the heart of Chicago’s Lincoln Park neighborhood
Friday, May 13 at 10:00 or Noon
Sunday, May 15 at 10:00 or Noon

Click to complete the form and reserve your free spots for up to four members of your family! You’ll also receive a special blogger swag bag filled with freebies from Lifeway Kefir, Candlewick Press, Plum Organics, OXO Tot, Ruckus Mobile Media and more!

Tickets to Dot & Ziggy are normally $16 weekdays; $18 weekends.
If you can’t make it to the blogger events, be sure to use these discount codes for your tickets (and feel free to share these with your friends and readers)

  • MOMOPEN: 50% off of tickets through May 15th
  • MOMDZ: $2 off tickets throughout the run

Founded in 2005, Chicago Children’s Theatre already has valuable experience reaching out to a different yet similarly under-served youth audience – children on the autism spectrum – through the creation and continued success of its Red Kite Project. Much like Red Kite,Dot & Ziggy reinvents the use of non-traditional theatrical techniques to create a fully immersive storytelling experience for a brand new audience – babies and toddlers.

Posted May 4th, 2011 by admin and filed in Uncategorized

MomImpact Teams Up with BlogWorld Expo to Help Mombloggers

Blog World New Media ExpoAs we near the end of 2010, it’s clear that there are great opportunities ahead for mombloggers, but if you want to make money from blogging, you’ve got to do more than simply write great content. With this in mind, I want to help MomImpact’s members reach new heights in the coming year.

I want you all to think (or shout!) in 2011,

This is the year of my blogging career!

So we’re kicking off a professional development series. I want you to think big as we look ahead to the new year.

I’m thrilled to be hosting a webinar on how to develop a winning speaker proposal with Blog World Expo Founder, Rick Calvert, and Deb Ng, BWE Conference Director

Officially known as the BlogWorld and New Media Expo, it’s the world’s largest social media conference. But it’s also one that intimidates many women. It’s large, it’s in Vegas and…there are men there. It’s not that the typical momblogger is scared of men, but it definitely creates a different conference dynamic than one might often find at women’s blogging conferences. And some women are hesitant to get involved.

But you can compete with the big boys even as you juggle diaper changes, carpools and parent committee meetings.

You can network, learn and party with the best of them in Vegas next year.

And who better to help you prepare and pitch a winning proposal than the folks who sort through hundreds of them each year for their conference?

The webinar will be held on Thursday, November 18, 2010 from 1 – 2 Eastern Time (12-1 Central, 10-11 Pacific). Sign in on the form below and you will be contacted with login information.

Rick and Deb are going to share tips and tricks for a winning speaker pitch including information like:

  • The benefits of speaking at a conference
  • How to format your pitch and what information to include (and what to leave off)
  • What you need beyond a great idea
  • Whether it’s better to propose a session independently or to develop and fill a panel
  • What steps to take once your pitch is (or isn’t) accepted

This webinar is free and open to all MomImpact members.

Not a member? Become one.

Not a mom? Drop me a note, kim at momimpact dot com.

Thanks for your interest. This webinar was such a success, we hope to offer again in the coming months!

Posted November 8th, 2010 by admin and filed in Business of blogging

Chicago Blogger Meet-up Success!

Chicago bloggers are fortunate that the city has hosted the BlogHer conference two times, but in 2010 it was held in New York City. A handful of Chicago bloggers who opted to stay back in the Second City during BlogHer10 decided to hold a meet-up of their out here in town. Chicago social media mavens Hope Bertram, Sara Fisher, and Kim Moldofsky organized an evening of networking, conversation and fun at Theory Chicago.

The group of nearly two dozen women was treated to a private screening of Melissa Pierce’s film, Life in Perpetual Beta, a crowd-sourced documentary that explores the ways technology is changing our culture. Melissa, a mom of three who created the most of the film while her young ones napped, celebrated her birthday with the group.  Chicago singer and newbie blogger, Jan James, wowed the women with her soulful rendition of “Happy birthday.”

Inspired by the Tutus for Tanner 5K at BlogHer, attendees posed wearing the (now) official Chicago tutu in exchange for a small donation to the cause. Nicole of Help! Mama Remote called the get-together “a night of fun, laughter, hope, and inspiration,” that left her wondering how a few hours together with people she’d never met before could be so impactful.

There was little in the way of swag, no dance floor, and the party was over by 10:00, but there were many cards exchanged, lots of laughs shared, and several friendships forged during the event.

tutus for TannerTracey from Just Another Mommy Blog

Posted August 15th, 2010 by admin and filed in Uncategorized

Not Going to BlogHer10? Let’s Meet Up!

BlogHer is a fabulous conference. I’ve learned a lot and had a great time during the three years I attended, but this year I’m focusing on smaller conferences. (Note to self: I have a ticket to give away to The TypeAMom Conference next month.) I’m sure the women will have a blast in NYC this year, but that doesn’t mean us homebodies can’t have a good time, too. I’m working with a few of Chicago’s leading social media ladies to put together a little something-something.  Sign up below if you’d like to hear more as the plans come together.


Posted July 9th, 2010 by admin and filed in Uncategorized

MomImpact in Minnesota: AEbleskiver!

Able who? Skeevy what? MomImpact president Kim Moldofsky was impressed when she met the Minneapolis-based folks of Aunt Else’s Aebleskiver at the Housewares Show. Chad and his team impressed her with their passion for their small business which makes a mix and sells special cast iron pans used for making this Danish pastry.

Kim was intrigued. She knew she’d be passing through Minneapolis in June and that there was a wonderful group of bloggers there to meet, so….

Thanks to Aunt Else, Local D’Lish, Jennifer of Unplanned Cooking, Liz of Kitchen Pantry Scientist and the Blog Pantry ladies, we’re having a make-your-own aebleskiver party. Kim will also be talking to the group about brand-blogger relations.

Even if you’re not from Minneapolis, you have a chance to join in. Watch for #MNBlogPantry on Twitter the night of June 10, from 7-9 CST. And want to try you hand at aebleskiver?

Enter to win your own cast iron pan and Aunt Else’s mix, based on a 100-year-old recipe.

Aunt Else’s cast-iron Aebleskiver pan

This giveaway is now closed. Congratulations @MommyNeedsTherapy!

Posted June 9th, 2010 by admin and filed in Uncategorized

Galena Mom Bloggers Make a Splash East of the Mississippi

mombloggers in Galena, IL


Familiarization (fam) trips are old hat for the travel industry and blogger fam trips are becoming more common, but a fam trip for mombloggers to rural destination was unheard of until last weekend.

Last weekend, in conjunction with the Galen/Jo Daviess Convention and Visitors Bureau, Sotaventure and MomImpact, a group of eight moms (including MomImpact’s Kim Moldofsky) got a taste of family-friendly Galena, Illinois and the surrounding area. And speaking of tastes, the group also enjoyed some might fine Illinois wines courtesy of Galena Cellars.

Our thanks to the many partners that joined Dorian Dickinson, Celestino Ruffini, Mike Scholz, and the CVB for this ground-breaking effort:

Ulyssses S. Grant Home State Historic Site, The Old Blacksmith Shop and the Galena History Museum provided fascinating glimpses into the past

Cannova’s (delightful lunch; start with the bruschetta)

Fried Green Tomatoes (delicious dinner; end with tiramisu)

Roth Weaver and Brad Davis shared their beautifully restored Seal House

Eagle Ridge Resort provided deluxe vacation homes for the night

Galena On The Fly took bloggers to lofty heights with a lovely sunrise hot air balloon flight

Galena Log Cabin Getaway & Adventure Creek Alpaca Farm introduced the group to alpacas

Chestnut Mountain Resort tempted bloggers to return to take the alpine slide in the summer and ski lessons in the winter

The Mombloggers gave the CVB members a great lesson on social media as they Tweeted, blogged, FourSquared and Twitpic’d their way through the weekend. Additional content has since been posted by this enthusiastic group on Whrrl, Posterous, Flickr and YouTube.

Participating bloggers (check back for updated links):









The event even attracted attention to ShePosts, the Mashable of Mom Blogs.

Galena Mom Blogger Trip #GalenaMoms

Taking mom blogger outreach to new heights in Galena, IL

Posted April 25th, 2010 by admin and filed in Uncategorized

Future Food and Flavor Tripping with Planet Green

MomImpact party with Future Food and mberryI’m always on the lookout for exciting new items and experiences to share with MomImpact members. Last month I found a great one one when I was invited to Chicago’s MOTO restaurant for the premiere of Future Food.

A meal at MOTO is a delight for all the senses where what you see is not always what you get- an edible menu, “packing peanuts” that taste like buttered popcorn, and other surprises. It’s like Martha Stewart meets MythBusters.

MomImpact members can get a taste of this on April 13 with an exclusive opportunity to “flavor trip” with the mad scientists of food during a special live Twitter party hosted by MomImpact and Planet Green. (See the April 7, special issue of MomImpact Memos for full details.)

*the opportunity to receive mberry has ended, but the Twitter party on 4/13 at 10 EST is open to all (#FutureFood).

Posted April 6th, 2010 by admin and filed in Uncategorized

Mombloggers Head to Galena, IL with MomImpact

MomImpact is adding new clients even as we’re days from a real-life blogger tour of Mrs. Prindable’s factory, as well as a virtual blog review tour of their delicious gourmet jumbo caramel apples.

In mid-April, MomImpact is heading west to Galena, IL with ten fabulous Chicago-area mombloggers. Working with SotaVenture and the Galena Convention and Visitor’s Bureau, we’re going to show the bloggers some of the great family fun to be had in Galena, as well dining and lodging options.

Main Street, Galena, IL

Main Street, Galena, Illinois

Kim’s family headed to Galena last summer to research an article for and she’s looking forward to sharing her family’s finds with the group. See three days of her Galena family fun at Hormone-colored Days.

Posted March 29th, 2010 by admin and filed in Uncategorized